MARKETING MANAGER
The Marketing Manager is responsible for developing and maintaining marketing strategies to meet organizational objectives. He/She evaluates customer research, market conditions, competitor data and implements marketing plans as approved. Oversees all marketing, advertising and promotional staff and activities.
RESPONSIBILITIES:
Design, implement, and facilitate annual marketing plan for the company. Support and facilitate development and implementation of section business/marketing plans.
Plan and administer the company’s Marketing Operations budget; support development of regional marketing budgets.
Develops annual marketing plan in conjunction with sales department, which details activities to follow during the fiscal year, which will focus on meeting organizational objectives.
Organize and implement client relations including:
Client satisfaction surveys
CLIENT DEVELOPMENT ACTIVITIES
Client skills training
Special events
Supervise company’s RFP protocol process including soliciting RFPs from desirable prospective clients and writing proposals for new business; participate in planning and presentation sessions.
Oversee business development activities including:
Efforts through Business Development Coordinator
Assisting in strategic planning for client presentations, promotional programs, etc.
Offer coaching for prospective client meetings, presentations, etc.
Work with regional/state offices on designing and implementing prospecting and client contact systems.
Oversee corporate communications activities through including:
External communications and systems
Internal communications and systems
Public relations efforts
External vendors and consultants
Develop and administer marketing database which includes client and prospect information, mailing list applications, access to financial reports, etc.
Assist with and support company’s involvement in various networks including coordinating business development and marketing activities via these relationships.
Design and plan quarterly marketing training seminars for staff.
Oversee company’s electronic marketing efforts including supervision of Web site design and maintenance.
Supervise Marketing Officers, Client Services Officers, Communications Officers, Product Development Manager and Regional Marketing Manager(s). Make staffing and hiring decisions within marketing department.
To manage the Marketing Department Budget. Delivery of all marketing activity within agreed budget. Direction of marketing staff where budgets are devolved.
Managing the entire product line life cycle from strategic planning to tactical activities.
Specifying market requirements for current and future products by conducting market research supported by on-going visits to customers and non-customers.
Driving a solution set across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contract, and positioning.
Developing and implementing a company-wide go-to-market plan, working with all departments to execute.
Analyzing potential partner relationships for Intercellular Nigeria PLC product lines.
EDUCATION:
BSc/MSc/MBA degree required. Concentration on Marketing, Business, or Communications preferred. Emphasis is on performance and delivery of targets and stated goals.
EXPERIENCE:
At least five years in a top level functional marketing management role within the telecommunications or FCMG environment. Strong leadership and consensus building skills; Sound Marketing management and strategic planning experience; a proven track record in developing and administering a winning marketing program is a must.
Knowledge and Skill Requirements
Good energy level, positive attitude, and pleasant demeanor
Ability to handle a fast-paced environment
Possess a high level of confidentiality, professionalism and integrity
“Hands on” – Extremely detail oriented and organized
Self-starter with the ability to work independently and a team player
Comfortable performing multifaceted projects in conjunction with day-to-day activities; flexible individual who is focused
Have strong written and oral communication and interpersonal and presentation skills
Demonstrated ability to work effectively with diverse stakeholders inside and outside the company, representing the business in a professional and authoritative manner;
Demonstrated acumen, research and public relations skills.
Solid organizational skills: ability to function in a complex institutional environment and manage multiple projects under pressure and within established timeframes and deadlines;
Ability to assess, balance, and prioritize competing demands.
Familiarity with the telecommunications sector, services, governmental and public aspects of the environment within which the company operates and
Experience and skills in group and meeting facilitation.
TO APPLY
Suitably qualified candidates should within two weeks send their CV to
bolaonasanya2@gmail.com
or
Dr Bola Onasanya
13, Ogundare Street
NEPA Bus Stop
Aguda
Surulere
Lagos.