Adexen is mandated by a large international FMCG group. The Group is looking for a Trade Marketing Manager for its Lagos Office.
JOB DESCRIPTION
The ideal candidate will be responsible for playing a key role in formulating & executing the Company’s Channel and Category Sales Strategies. He or She is also responsible for driving excellence in in-store execution across all channels, formulating and managing trade activation programmes, initiatives generation and providing inputs to brand plans and strategies; the ideal candidate will report to the Sales Director of the Company.
RESPONSIBILITIES
· Developing country/customer mix strategy.
· Defining Category Trade marketing KPIs.
· Responsible for the trade marketing budget
· Contribute to category marketing plans, with customer & category analysis and promotional strategy.
· Provide analysis of the customer’s position, work together with the Regional Sales Managers to ensure actions aimed at strengthening the company’s position in the category.
· Develop and implement promotional strategy in line with brand priorities and media plans across customers.
· Sales interface with the Brand Marketing team with regards to all promotional and customer activity.
QUALIFICATIONS AND EXPERIENCE
· A good university degree with a minimum of 2nd class upper; a degree in pharmacy will be an added advantage
· Minimum of 7 years experience in Sales and Brand Management – with about 2 years each in Brand management and Field Sales in a multi-national FMCG company.
· Must be result oriented and aggressive with strong analytical and numeric skills.
· Strong commercial understanding of business issues and opportunities
· Entrepreneurial and self-motivated with capacity to work under intense pressure.
· Exceptional knowledge of sales, business and marketing processes
· Excellent business reporting, project management and writing skills
· Strong business acumen, problem solving, data manipulation and management skills
· Must be able to contribute to planning and strategic thinking
· Effective time management & organizational skills
· Must be able to develop effectual relationships and operate with senior management
WHAT IS ON OFFER
Attractive package
Please send us your English resume in Word format at: ADEXEN-492839@adexen.eu
Or apply directly at: